Post by account_disabled on Mar 10, 2024 14:14:16 GMT 10
The very crisis we are facing may have consolidated a new habit that will persist even when we emerge from it. Many will have discovered the convenience of having groceries delivered to their home or having a gift delivered to a distant family member or friend on a special occasion. All options made easy and possible with the growth of eCommerce. So why not ride the wave by investing in promotional activities to acquire new customers and increase the profits of your eCommerce site? The key points of the article: How to promote your eCommerce based on specific objectives. The most used channels for online promotion: from social networks to email marketing, through paid channels and influencers.
Method of measuring ROI, monitoring campaign performance and Germany Phone Number optimization. The budget allocated for online marketing compared to the total marketing spend depends greatly on the market sector of the individual companies. According to reports from Forrester Research and eMarketer, the average company should allocate at least half of its budget to online marketing in 2021. From the same investigations it also emerges that: Investment in the creation of online videos has more than doubled in the last four years Expected spending on promotional activities on social networks is growing.
A survey of a group of marketing managers in February 2020 found that approximately 13% of the total marketing budget was allocated to social media Investments in paid search, display advertising, social media advertising, online video advertising and email marketing will account for 46% of all marketing activity by 2021 Spending on optimizing websites and promotional campaigns for the mobile version will further increase In any case, before distributing the budget for the promotion of your online store, ask yourself : Who are your potential customers and where do you find them What are your goals (awareness, increased sales, customer loyalty) How much you can spend to make them In this article we will talk about how to promote your eCommerce based on specific objectives and some of the most used channels to reach potential customers and bring them to your store and how to improve the structure of the site to encourage conversions and therefore the return on sales.
Method of measuring ROI, monitoring campaign performance and Germany Phone Number optimization. The budget allocated for online marketing compared to the total marketing spend depends greatly on the market sector of the individual companies. According to reports from Forrester Research and eMarketer, the average company should allocate at least half of its budget to online marketing in 2021. From the same investigations it also emerges that: Investment in the creation of online videos has more than doubled in the last four years Expected spending on promotional activities on social networks is growing.
A survey of a group of marketing managers in February 2020 found that approximately 13% of the total marketing budget was allocated to social media Investments in paid search, display advertising, social media advertising, online video advertising and email marketing will account for 46% of all marketing activity by 2021 Spending on optimizing websites and promotional campaigns for the mobile version will further increase In any case, before distributing the budget for the promotion of your online store, ask yourself : Who are your potential customers and where do you find them What are your goals (awareness, increased sales, customer loyalty) How much you can spend to make them In this article we will talk about how to promote your eCommerce based on specific objectives and some of the most used channels to reach potential customers and bring them to your store and how to improve the structure of the site to encourage conversions and therefore the return on sales.